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Farm shop targets support in bid for success in awards
7:00am Sunday 29th September 2013 in News
A FAMILY-run farm shop in Bewdley is taking part in a new awards scheme to recognise excellence in independent speciality retailers.
Hopley’s Farm Shop is calling on residents to vote for it so it can win The Farm Shop and Deli Awards, run in partnership with olive producers Olives Et Al.
It has been launched to recognise the best standards in speciality retail and to celebrate the highest levels of service, product knowledge, initiative, innovation and community involvement.
Part of the judging criteria is based on public votes and the farm shop bosses are urging its customers to get behind them.
Malin Hopley, managing director and owner of the farm shop, said: “To win this award would be amazing.
“It will mean so much to us but, more importantly, it will be a reflection of how great and loyal our customers are.”
Category winners and 10 regional champions will be crowned in the contest.
The regional winners will be in the running to win the overall title of Farm Shop and Deli Awards Retailer of the Year, which will be announced at the Farm Shop and Deli Show in March next year.
The awards recognise excellence within the speciality retailer market, focusing on independent speciality retailers, who sell regional fresh/farm produce or have a delicatessen counter.
Hopley’s is hoping to win the Farm Shop of theYear title.
Nigel Barden, chairman of judges, said: “I am delighted to be involved in the all-new Farm Shop & Deli Awards.
“It’s a fabulous initiative for the sector and offers the best way to recognise and reward excellence for the UK’s local, artisan and high street speciality retailers.”
People can vote online at farm shop and deli awards.co.uk or by visiting Hopley’s Farm Shop in Cleobury Road to pick up a voting form before Friday next week.
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