MORRISONS Kidderminster is to launch its Nutmeg clothing range, at its store in Green Street next week.

An extended Nutmeg clothing area, incorporating a wide range of baby, children's and essential products, will be introduced to a dedicated section of the store on Friday, May 29.

The Nutmeg ethos is to create durable, yet affordable clothing. Its pocket-friendly pieces start with t-shirts priced at £2 to girls’ party dresses from £8 and shower-proof macs for £10. The first range to launch in store will be Nutmeg Spring.

Nutmeg has also won acclaim in the UK for use of fabric and innovative design.

Zoe Phillips, store general manager, said: “Every parent should be able to buy good quality, fashionable and durable clothes for their children at a price that is affordable.

“Our Nutmeg spring range of colourful warm jumpers and comfy trousers is designed for the wearer to stay warm.

“The whole range is bursting with thoughtful details to make everyone’s life that little bit easier and take the hassle out of dressing.

“Nutmeg also comes at pocket friendly prices – so you will not need to worry about it being a burden on your budget.”