HALESOWEN software developer Capewell Data Solutions has bolstered its team with the recruitment of two sales experts.

Vijay Chumber, aged 40, has been appointed sales director at the Steelpark Road firm, which develops bespoke cloud-based software and a number of apps for business.

Mr Chumber joins Capewell Data Solutions from SquadInTouch and has a wealth of experience in IT solutions and sports sales.

He will work alongside Martin Fox, aged 42, who has been appointed as sales executive, joining the company from Smart Plus Group, bringing knowledge from the technology sector and IT solutions.

Raymond Liu, managing director of Capewell Data Solutions, said the two appointments represented an important milestone in the business’s development.

“We’re delighted to welcome Vijay and Martin to Capewell,” Mr Liu said. “They both come with a very strong skillset with software and technology experience and I have no doubt they will make a real impact on the business.

“Over the coming months, they’ll be taking to the road, meeting existing and prospective clients and really will be the face of Capewell Data Solutions.”

Mr Chumber said: “I’m very excited about joining Capewell Data Solutions.

“I was lured by its inventiveness and very much look forward to helping the business grow in the West Midlands area and beyond.”

Mr Fox added: “I was drawn to Capewell by its ethos of making IT more human, and the products it’s developing really have the potential to add value to both small and large businesses.

“The prospects are incredibly exciting.”

Outside of work, Mr Chumber is captain and coach at Ludlow Hockey Club, while Mr Fox is a keen amateur photographer.