THE Government has launched a new £1 million campaign today to help agency workers know their rights and help employers know their responsibilities.

A poster campaign will feature in public places, online and in local press, encouraging workers to be aware of their rights. Business Minister Pat McFadden will write to more than 13,000 employment agencies to outline how they can make sure they are complying with the law.

That will complement the work of the Employment Agency Standards inspectorate, which recently doubled in size and extended its investigative powers.

Mr McFadden said: "Employment agencies need to make sure they play by the rules and don't shortchange their staff. An economic downturn should not be an excuse to deny people their rights to work.

"This campaign will help agency workers know their rights and help employers know their responsibilities."

Katja Hall, director of employment policy at the CBI, said: "We welcome this positive campaign to bolster the awareness of employment rights among both agencies and workers. Increasing people's knowledge is an important first step in ensuring that workers access the rights to which they are entitled."

TUC General Secretary, Brendan Barber, said: "Of course, most agencies act within the law but some agency workers miss out on the most basic employment rights and are among the most vulnerable in the whole workforce. This is why we welcome the Government's plans to make sure agency workers know their rights and to ensure more effective enforcement of their rights."

Kevin Green, chief executive of the Recruitment and Employment Confederation, said: "The vast majority of agencies are working very hard to keep people in work in a very challenging environment. Agency workers deserve to have their rights respected and we welcome BERR's campaign to root out rogue agencies and employers who do not play by the rules."

Simon Garbett, chairman of the Employment Agents Movement, said: "TEAM totally applauds BERR and its campaign to raise awareness of workers rights. While the campaign is primarily aimed at employment agencies, it obviously should encompass all workers of any agency or employer.

"Enforcing minimum standards, such as health and safety, minimum wages, holiday pay and ensuring workers pay is not reduced by illegal or unfair deductions is entirely appropriate."

IInformation on agency workers’ rights can be accessed via DirectGov and any workers who think they are not getting a fair deal should contact the Employment Agency Standards inspectorate, on 0845 955 5105.

Business Link contains further information on how recruiters can ensure compliance with the law.